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【Kyoikubangumi】A non-existent “educational program” became so popular that it turned into a merchandise lottery! New items from the Animae Kuji x Educational Program collaboration are here—hidden with eerie secrets, it shouldn't exist... but it does!

2026-07-08
saori/smile
Hello everyone~! I'm Saori from Kawaii Republic!
saori/question
Today! ...A non-existent educational program that is showing a mysterious trend in Japan has finally been turned into a merchandise lottery! Do you all know about this non-existent educational program that is trending in Japan...?

【Kyoikubangumi】A non-existent “educational program” became so popular that it turned into a merchandise lottery! New items from the Animae Kuji x Educational Program collaboration are here—hidden with eerie secrets, it shouldn't exist... but it does!

Extremely popular because it's so eerie! A new merchandise lottery is here for the “educational program” which is somehow wildly popular in Japan despite the fact that it shouldn't even exist!

saori/smile
This“non-existent educational program”(commonly known as Kyoikubangumi) is a story about characters appearing inside a fictional educational program! While the characters are certainly cute, they regularly hold lethal weapons, the theme song doesn't say anything cheerful at all, and... there is a mysterious person who can only be confirmed through a cryptic post made every year on May 28th at 4:00 AM, making it just so eerie. There are no direct grotesque elements, but the more you know, the more eeriness and realizations you get, making you want to find out the truth... it's that kind of work? Medium?
YouTube Player
saori/closeeye
Apparently, this time they are making merchandise out of Tama and others working hard at their night-shift convenience store part-time jobs! There are plushies of the protagonist (?) Tama and familiar characters that are cute but somehow a little eerie...
saori/smile
With items like hairbands, clear cases, and more, they have a lineup of goods that have cute designs and are easy to use daily! I think all of you will gradually... gradually become hooked on the cuteness of this eerie educational program~!
saori/high
You should definitely check it out too! The character content called 'Educational Program' has a succession of people who find themselves emphasizing with it or getting hooked before they know it... The newly released merchandise lottery this time is also being promoted on social media, so please take a look!
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Kyoikubangumi

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