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【RILAKKUMA】Celebrating Chairoikoguma's 10th anniversary! Super-cute new anniversary merch is coming! Featuring the Chairoikoguma-exclusive "Chairoikoguma Marche" theme & upcoming POP UP Shop!

2026-08-17
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Hello everyone~! I'm Saori from Kawaii Republic!
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This time! Special goods expansion & POP UP shop holding decided for that character who reached their 10th anniversary this year! The figure smiling happily is so cute! It's this child's anniversary shop~!

【RILAKKUMA】Celebrating Chairoikoguma's 10th anniversary! Super-cute new anniversary merch is coming! Featuring the Chairoikoguma-exclusive “Chairoikoguma Marche” theme & upcoming POP UP Shop!

Celebration - 10th anniversary of appearance! Chairoikogumarche, expanding anniversary goods featuring only Chairoikoguma that are too cute, newly appears!

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The protagonist this time is Chairoikogumarche, a 10th anniversary goods theme for Chairoikoguma, who boasts invincible cuteness even in the anime version currently broadcasting! ...It's already been 10 years, whenever I look, being mischievous is super cute!
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This time goods featuring only Chairoikoguma are expanding, so the familiar keychains with plushies are also Chairoikoguma specifications! Surprisingly, there are also flower-shaped elongated plushies...
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Stationery, notebooks, cute pens, etc., plenty of mini goods that let you take Chairoikoguma along even at work or at the company! For people who love Chairoikoguma, it has become a goods theme with a dream-like large number of items, so please check out the new release page of Chairoikogumarche, wrapped in this fluffy and cozy cuteness!

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