BE@RBRICK is a line of cute bear merchandise released by Medicom Toy Corporation.

BE@RBRICK is an action figure series featuring teddy bears that can be posed in various ways such as sitting and standing.
It is characterized by its basic nine parts (head, arms, wrists, torso, waist, and legs), with no additional accessories. The designs on the body are made solely through printing techniques.

Since its launch in Japan in 2001, it has not only gained fame in Japan but also globally. As of 2016, more than 6,000 varieties of BE@RBRICK have been released.

Since it's released by a Japanese company, Medicom Toy Corporation, there are BE@RBRICKs based on Japanese anime and manga characters. However, there are also BE@RBRICKs with unique designs created by globally famous companies and artists working overseas.