Hello everyone~! This is Saori from Kawaii Republic!

This time! We’ve added Chiikawa characters to this new series of goods that you’ll want to keep touching over and over because of the irresistible texture! They’re not plushies or mascots—they have a unique softness all their own!

The SOFMALLOW series is a popular line that now features various characters! As the name suggests, it's a lineup of goods with a unique softness—like a soft marshmallow—not quite a plushie and not quite a mascot. New releases from not only Chiikawa but also Sanrio and more make it a hugely popular series!

This new lineup includes Chiikawa characters in both their usual look and in adorable pajamas! The pajama versions are super cute, but I personally think the regular versions look more marshmallow-like, which makes them extra cute! (Just my opinion!)

That said, the expressions on the pajama and regular versions are different too, which makes it hard to choose......! Be sure to check out the SOFMALLOW characters that you’ll want to poke over and over!