【Gudetama】The Rather Listless Sanrio Character! A Yellow Egg That Talks? What Kind of Character is Gudetama?

2023-09-04

Hello everyone, working hard is important, but sometimes it's also important to relax. I'm Boss from Kawaii Republic, and I go to the sauna for a refresh when I feel like slacking off.

Hello everyone~! When I feel like slacking off, I love taking naps! I'm Saori from Kawaii Republic, a big fan of napping!

Exactly. It's because we have ups and downs that it's important to relax sometimes. But what if you're always in a mode of giving up and slackening off?...... This time, we'll introduce a rather unusual Sanrio character who embodies that spirit of relaxation!

【Gudetama】The Rather Listless Sanrio Character! A Yellow Egg That Talks? What Kind of Character is Gudetama?

What is Gudetama?

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Gudetama is a somewhat negative Sanrio character.

It's a character born in 2013 that resembles the yolk of an egg.

The name itself comes from the concept of being a 'listless, unmotivated egg.' Essentially, no matter how hard it tries, it will eventually be eaten, so it maintains a stubborn attitude that it's all futile, making it a character whose true nature is hard to pin down.

Generally, it looks as if it's just woken up, with short arms and legs, and it rolls around on the egg white (sometimes with eggshells stuck to its bottom).

However, when it gets turned into merchandise, it is surprisingly lively, as shown in illustrations where it appears as sushi, fried eggs, and boiled eggs.

It has gained global popularity, featured in one-minute short movies on Japanese morning news shows and even having its own original animation on Netflix. Incidentally, it can speak fluently.

Hehe, cute.

The moderate negativity is really appealing, isn't it? Not only is Gudetama merchandise cute, but when a collaboration cafe was opened in Japan, the way it appeared as an egg dish was irresistibly cute. So cute, in fact, that you might hesitate to eat it—but I show no mercy and eat it anyway.

Are you going to eat it? By the way, Gudetama collaborates with various works and characters, and when it does, almost all of them have the same lethargic expression as Gudetama, which is incredibly cute. Everyone, please make sure to check out Gudetama's merchandise lineup!