【Usamaru】 popularity exploded from Japanese LINE stamps! If you want to meet Usamaru, the white and plump rabbit character, go to this station!
【Usamaru】 popularity exploded from Japanese LINE stamps! If you want to meet Usamaru, the white and plump rabbit character, go to this station!
2023-08-21

Hello everyone. I'm the Boss of Kawaii Republic.

Hello everyone~! I'm Saori from Kawaii Republic!

Suddenly, Saori, do you like rabbits!?

Suddenly, but I love them!!!
【Usamaru】 popularity exploded from Japanese LINE stamps! If you want to meet Usamaru, the white and plump rabbit character, go to this station!
What is Usamaru?
https://kawaii-republic.com/product/tag_page.html?tags=850&ref=blog
Usamaru is a character and its companions created by Japanese illustrator sakumaru-Sensei. The birth of Usamaru was triggered by winning the grand prize in the “LINE Creators Stamp AWARD” character contest held in Japan in 2015. Usamaru, a pure white rabbit boy, and his friends, known as Usamaru Friends, are living a noisy everyday life in this very cute series.
In Japan, it's mainly popular as LINE stamps, and character goods are also widely sold. At LINE CREATORS SHOP in Tokyo Station, many shop-limited Usamaru goods are lined up, and it is becoming increasingly popular among foreign customers who use Tokyo Station.

I was super surprised at what you suddenly started saying. I like the way this bear character opens its eyes and mouth - it's scary. It seems to come out in dreams.

Where do you find the appeal? For me, I like the ladybug character. Its face is smiling and cute.

It seems that Usamaru's goods, in particular, can be bought on Character's Street at Tokyo Station! Tokyo Station is one of the most convenient stations for changing trains in Japan, and many foreign visitors seem to buy cute Usamaru goods at the character shops here.

Everyone, if you come to Tokyo Station, please try to find Usamaru's goods at LINE CREATORS SHOP!
Usamaru
▸
Related Merch
Popular Articles
-
【Chiikawa】After the movie release, new design goods reproducing famous scenes appear one after another! Not only Chiikawa, but plushies and mini figures of Siren and Shima Jiro are all here!2026-08-07 -
【Chiikawa】 Good old Japanese summer! A cute merchandise lottery packed with mini figures themed around “Summer Memories with Chiikawa”—Anymay Kuji Chiikawa makes a new debut!2026-07-28 -
[Chiikawa] New limited-edition accessories as cute as sweets are here! The Chiikawa x Q-Pot. accessory collaboration is released, coloring your daily life like sweets with necklaces, earrings, bag charms, and more!2026-07-09 -
【Chiikawa】 Tropical outfits in theatrical version specifications! The movie Chiikawa, set on the island of mermaids, will start broadcasting on July 24! In conjunction with that, there are plenty of new plushies of Chiikawa and friends dancing!2026-07-17 -
[Chiikawa] Huh? What was I doing??? A slightly unusual mascot that got a hangover after getting drunk has appeared! Chiikawa x Hangover Mascot!2026-07-03 -
【Chiikawa Bakery】Momonga and Furuhonya (Kani-chan) newly added to the lineup! Adorable new releases like plushies, cups, and stickers wearing bakery outfits are now available!2026-07-06